via ! Exclaim.ca - News 
Earlier this month, Kanye West launched a website with a mysterious countdown clock. As was speculated at the time, this is counting down until the launch of the rapper's new Adidas partnership, and now its been revealed the the rollout will be streamed live in theatres. If you're the kind of person who wants to go to a movie theatre to watch the debut of a shoe, then you'll be pleased to know that the New York-based presentation will be screened in 50 theatres, including two in Canada. The live simulcast will start tomorrow (February 12) at 4 p.m. EST at the Scotiabank Theatres in...
Earlier this month, Kanye West launched a website with a mysterious countdown clock. As was speculated at the time, this is counting down until the launch of the rapper's new Adidas partnership, and now its been revealed the the rollout will be streamed live in theatres. If you're the kind of person who wants to go to a movie theatre to watch the debut of a shoe, then you'll be pleased to know that the New York-based presentation will be screened in 50 theatres, including two in Canada. The live simulcast will start tomorrow (February 12) at 4 p.m. EST at the Scotiabank Theatres in...
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